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Mr. Williams has access to a luxury good — and a relationship to it — that global brands like Saga Furs and Fendi do not.
Williams is a hunter-designer-entrepreneur with an unusual ethic. “My business is not separate from my activism,” he said, “it’s not separate from my spirituality, it’s not separate from my culture.” His clothing label, Shaman Furs, is a one-man operation: Williams hunts, skins, fleshes, stretches, sews, designs, markets and sells.
I want to be in a boutique or the like in N.Y.C., though keep Shaman Furs a microbusiness,” he said, “to maintain the individual relationship I have with the animals, and create an intimate experience for those wearing my work.